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Don't Agonize Over Pricing !!!

Relax........


Price Your Work With Confidence!

by Kitty Stein

$39.97

This is the Only Book that gives such a complete pricing education for Window Covering & Soft Furnishings Fabricators and Retailers!

 

Spiced with motivational and uplifting quotes like: "Beware of little
expenses: a small leak will sink a great ship." - Benjamin Franklin

 

All the formulas are approved by a CPA

 

23 worksheets in the back of the book coincide precisely with all
formulas in the book. Photocopy the ones that apply to your needs
and fill in the blanks with your business numbers.

 

Order your copy now >>> thumbnail of book

picture of book cover

 

 

Kitty Stein enjoys a stellar reputation in the window coverings and soft furnishings industry as a professional workroom expert, consultant, columnist, seminar speaker and author. Kitty's web site and consulting services were a valuable resource for serious workroom professionals for many years.

Kitty Stein's book, Price Your Work With Confidence is the only resource of its kind in the industry. It is a must have for every workroom and designer - new or veteran. I highly recommend it for its clear consise message and the firm push towards taking a professional view of your business and pricing.            Ann K. Johnson

 

Read what others have to say about Price Your Work With Confidence:

"Peppered with poignant quotations throughout, Stein's book will start the reader thinking, working, planning and changing. Any workroom owner not satisfied with how much money she is making should rea this book, regardless of how knowledgeable or how long in business."      Howard Shingle, Editor, Draperies & Window Coverings Magazine

"I really enjoyed reading Price Your Work With Confidence. It will be valuable to those who are considering taking the leap from sewing at home to entering the business world and those who have recently taken the plunge. It is full of advice that will help develop business professionals and increase the chances of profitability and success for those who heed your advice. I particularly agree with your constant urging to raise prices to meet the market. Bravo! You are leading people down the right path. Keep up the good work!"      Jo Ann Brezette, national speaker in the window coverings industry

"In concise, easy-to-understand language (even for someone who never went to business school or took a management class), Kitty provides practical, down-to-earth advice. In fact, Kitty's writing style is so friendly and personal that it's actually fun to read information that otherwise might be considered dry."   Kay L. Pegram, author of Marketing & Promotion from A to Z for Window Fashions Retailers and Interior Designers, writer and speaker on marketing for the home fashions industry.     

"A wonderful educational tool which we have needed in our industry, specific to our industry, by a person who knows and understands the business of window fashions from its many aspects. Thank you for seeing this need and using your talents to put it together!"     Donna Rolsma, owner of Sew Much More and past president of WCAA.

"The easy-to-understand format will help anyone facing the challenges of pricing their work. This book will raise the level of self-esteem for the seamstress."     LaVelle Pinder, owner of LaVelle Pinder Decorating, national speaker in the window coverings industry.

"Price Your Work With Confidence is truly a gift to window covering professionals! This comprehensive guide speaks in plain language, covering all the "nooks and crannies" that make profit a natural outcome. No doubt those who implement the concepts, methods and procedures (not to mention her awesome forms) will shave years of struggle from their business development! A must-read for the serious and profit-minded in our industry!"      Sally Tucker, Visionary Concepts, designer of Mastervisions, industry speaker.

"Are financial records important in planning your business? I think you answer will be YES after reading this book!"     Jerry Kerr, CPA

"Kitty Stein's book on pricing is a Godsend to the window fashions industry. Whether you are new to the professionl or have years of experience, you will find something to learn in theis concise and frequently entertaining book. My twenty years in Interior Design have taught me that most designers and workrooms don't go out of business due to lack of talent or ability. It is their pitiful lack of business, marketing , and sales skills that do them in. This book could be the answer for many who have raised prayers to the heavens for so many years."      Susan Dudics-Dean, Interior Designer and national speaker on Interior Design.

 

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Price Your Work With Confidence!

Table of Contents:

Introduction
Chapter 1 - Serious Business
            -     From hobbyist to business owner

  1. A business owner's mindset and responsibilities
  2. Your value
  3. Responsible pricing
  4. Responsibility to the industry
  5. One person counts!
  6. Commit yourself

Chapter 2 -  Pricing to get started
-     Checking on the competition

  1. The right market
  2. Ask decorators, designers, installers and fabric stores
  3. Make friends
  4. Ask workrooms
  5. Internet email lists, forums, and chat rooms
  6. Membership in local organizations
  7. Membership in national trade organization
  8. Contact suppliers and subcontractors
  9. Mail order companies
  10. Practice on friends and family
  11. Attend trade shows
  12. Internet web sites
  13. Obtaining knowledge
  14. Someone else's price list is their price list

Chapter 3 – Understanding Overhead
-     Master list

  1. Investment list
  2. Two lists

Chapter 4 – What the Boss Pays You

  1. Sewing and decorating skills
  2. Business investments
  3. A value formula
  4. You deserve a good salary
  5. New business notes

Chapter 5 – It's About Profit!
-     Why is profit necessary?

  1. Determining profit

Chapter 6 – Time is a product!

  1. In the beginning
  2. Time studies
  3. One minute is how much?
  4. Do-it-yourself projects

Chapter 7 – Wholesale or Retail or Both?

  1. The Commerce Chain
  2. Two businesses
  3. The way it works
  4. Wholesale or Retail
  5. Costly ignorance

Chapter 8 –Determining Annual Gross Sales

  1. Determine Gross Sales for your desired income
  2. Wholesale Workrooms
  3. Determining Gross Sales
  4. Decorators (Retail only)
  5. Two businesses

Chapter 9 – When Time Is Not A Product

  1. Determine the number of billable hours per year
  2. Determine your actual wage per hour
  3. Determine the selling price of billable hours
  4. Determine weekly and monthly gross sales

Chapter 10 – Running In Place
Chapter 11 – Counting Time!

  1. Workroom Time Study
  2. Why do workroom time studies?
  3. How to keep records
  4. Time analysis
  5. Time study of actual hours worked
  6. Continued Evaluation

Chapter 12 –  Putting your Salary under a magnifying glass
Chapter 13 – Keeping Time To The Workroom Beat

  1. Determine the number of minutes per unit for each product
  2. Determine Selling Price
  3. Low Profit Margin
  4. Profit Margin
  5. Employees
  6. How long it should take if you know the Selling Price?
  7. New means slow
  8. Speed vs. Quality

Chapter 14 – "To Be Or Not To Be?"

  1. Additional considerations

Chapter 15 - A Fabrication Price List That Sells!

  1. The purpose of a good comprehensive price list
  2. What a price list should look like
  3. Cost of the price book

Chapter 16 – One Price List May Not Be Enough!

  1. Wholesale Workroom
  2. Retail Workroom, in which the owner's retail business sells the fabric to the consumer
  3. Retail Workroom, in which the owner's retail business does NOT sell the fabric to the consumer
  4. Explanation of COM charges
  5. Customers who can afford to pay a higher price

Chapter 17 – Special Items Mean Higher Prices!

  1. Pricing by units
  2. Circumstances requiring higher pricing

Chapter 18 – “Discount” is a  No-No Word

  1. Erase the word Discount from your vocabulary
  2. Negotiate!
  3. Your decorator client is having a Sale
  4. Know your numbers and understand the job!
  5. Good reasons to lower your prices!
  6. Permanent price reductions are risky
  7. Say it right!
  8. What about friends?
  9. Time it right!
  10. Your commitment

Chapter 19 -  Pricing - A Valuable Tool

  1. Too much work? Raise your prices!
  2. To qualify a customer, charge a consultation fee
  3. If you don't want to do it, raise the price!
  4. If you deserve a raise then you should have a raise!
  5. The value of a printed price list
  6. A new way of thinking

Chapter 20 – To Market, To Market – Going The Right Way?

  1. Home based vs. storefront
  2. Why customers buy
  3. How customers choose a merchant
  4. Finding the right market
  5. How does the customer see you?

Chapter 21 – Get Ready! Get Set!

  1. Self concept
  2. Confidence
  3. Pre-qualifying your Retail customers
  4. Pre-qualifying Wholesale clients
  5. What are you selling?

Chapter 22 – Go!

  1. Uncover the customer's needs and wants
  2. Persuading the Retail customer to pay your price
  3. Persuading the wholesale customer to pay your price
  4. Objections are not bad
  5. Contract
  6. Learn to sell

Chapter 23 – Thank You Very Much! Referral Sales

  1. “Free” referrals
  2. Do your homework
  3. General commissions
  4. Providing displays in other businesses
  5. Display agreement considerations
  6. Decorator Show Houses
  7. Model Homes
  8. Be meticulous!

Chapter 24 – Stepping Out!

  1. Are you ready to charge the prices you have calculated?
  2. Are you ready to identify and target your correct market?
  3. Are you ready to learn to sell?
  4. Do you believe you can do it?
  5. Don't stop now!

Glossary
Resources
Worksheets
Index  

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Member of:

WCAA - Window Coverings Association of America

Drapery Pro

Professional Windows

Workroom Association of America

Custom Home Furnishings Academy - Instructor

Greater Cleveland Drapery Professionals

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